Mercedes-Benz Canada Appoints Nicolette Lambrechts as Vice-President of Mercedes-Benz Vans
Mercedes-Benz Canada has announced that Nicolette Lambrechts will take over the role of Vice-President of Mercedes-Benz Vans effective January 1, 2017. The position was previously held for more than four years by Pablo de la Peña, who recently returned to Mercedes-Benz España.
The Vans division began operating in 2010, when Mercedes-Benz dealers were given the opportunity to sell the world-renowned and award-winning Sprinter Passenger Vans, Cargo Vans and Cab Chassis across the country. This globally-proven brand of commercial vehicles has been an extremely successful addition to the dealers' overall business. Last year, the division introduced the unique Sprinter 4x4 Passenger and Cargo Vans as well as the ultrapractical mid-size Metris Passenger and Cargo Vans. More than 23,000 Sprinter and Metris Vans have been sold in Canada since 2010.
Nicolette Lambrechts is a native of South Africa. Since January 2014, she has been Managing Director of the Vans Division at Mercedes-Benz South Africa, where she has led her team to consistently surpass targets and has built a strong relationship with the local dealer network. She joined Daimler in 2001 as a Graduate Trainee and has held numerous roles such as Sales Planner for Chrysler Jeep, and Distribution Manager for Commercial Vehicles, National Sales Manager, and Brand Manager for Mercedes-Benz Vans in South Africa. She holds Bachelor of Commerce degrees in Marketing and Economics from the University of Pretoria.
President and CEO of Mercedes-Benz Canada, Brian D. Fulton said, "While Mercedes-Benz only started to market and sell vans in Canada in 2010, we have seen significant growth over the last six years. During that time, our Sprinter and Metris Vans have received numerous Total Cost of Ownership and Best Residual Value awards. I would like to take this opportunity to thank Pablo and his team for the impressive infrastructure that has been built so far. I am very pleased to be welcoming Nicolette to this position. She brings with her many years of van-related knowledge and has experience that will undoubtedly help us sustain the strong momentum we have seen to date."
"I am terribly excited to be making this career move to Canada," said Nicolette Lambrechts. "Not only does Mercedes-Benz Canada have a reputation for excellence on many fronts, I am looking forward to working closely with a great team of individuals, many of whom I have met over the years at global vans conferences. The exponential growth in sales numbers and the sound operational organization that has been put into place since the brand was introduced in Canada are truly impressive. I am very eager to combine the best practices that I have been exposed to in various markets throughout Africa, and to further grow the business in my newly-appointed area of responsibility."
About Mercedes-Benz Canada
Mercedes-Benz Canada is responsible for the sales, marketing and service of the Mercedes-Benz and AMG passenger vehicles, Mercedes-Benz Vans and smart. Headquartered in Toronto, Ontario, Mercedes-Benz Canada Inc. employs approximately 1,500 people in 21 locations across Canada. Through a nationwide network of 11 Mercedes-Benz owned retail operations and 46 authorized dealerships, Mercedes-Benz Canada sold 44,526 vehicles in 2015. This represents the best year ever for the company and has positioned Mercedes-Benz as the top luxury manufacturer in Canada for the second consecutive year.
For more information, please contact:
JoAnne Caza 416-847-7550 joanne.caza@mercedes-benz.ca
Nathalie Gravel 416-847-7509 nathalie.gravel@mercedes-benz.ca
Further information from Mercedes-Benz is available on the internet at:
www.media.mercedes-benz.ca
